Begin your application today!

30 seats. Application-only. Built for founders ready to execute.

Someone who’s already made the call you’re about to make, in the room with you for 30 days.

Application-Only • 30 Seats Per Cohort • Built for Founders Ready to Execute

Seats are limited and application-based. We invest in founders who are ready to execute.

EMI Options Available

₹100 application processing fee applicable

Direct Access to Founders

Ask questions to people who have actually built
and scaled companies.

Lifetime Alumni Network

Stay connected to a community that keeps
opening doors after the cohort ends.

Real Playbooks, Not Theory

Frameworks tested on actual startups, not textbook case studies.

Build While You Learn

Apply every concept to your own startup or business idea, not a hypothetical.

What you get

30 Days Duration

offline-based cohort

Checklists & Roadmaps

100+ hrs of Additional Resources

Lifetime access to community resources and mentorship

Welcome Kit

Cost

₹85,000

Plus GST

Scholarship available – upto 30% off for eligible candidates.

The Process

01

Apply

Submit the Short Application
Form below.

02

Founders Discovery Form

Tell us more about you and your Startup

03

Interview Call

A 15-20 min call to assess if
you are fit.

04

Offer

Selected Founders Receive
a seat Offer.

05

Seat Confirmed

Lock your Spot with Payment
of ₹30,000

02

Founders Discovery Form

Tell us more about you and your Startup

04

Offer

Selected Founders Receive
a seat Offer.

Admission FAQ

I only have an idea. Am I too early to apply?

No, and don’t wait. About 40% of founders who go through programs like ours are at the idea stage with zero revenue. The Startup Gurukul is built for exactly this moment, before you’ve over-engineered something the market never asked for. The earlier you get rigorous, real-world input, the less you waste.

What will I learn in the program?

How to go from an idea to something real, with people who’ve done it watching over your shoulder. Over 4 weeks, you’ll work through the decisions every early-stage founder actually faces: sharpening your problem, validating it with real users, building a first version, finding your distribution edge, and pitching it to people who write cheques. No theory dumped on you. Every session ends with something you’ve built or decided for your own startup.

Do you take equity? What does it cost?

No equity. ₹1 Lakh per seat for the 30-day cohort. You keep 100% of your cap table. At the idea and early-validation stage, equity is the most precious thing you own. We don’t touch it.

How is this different from an MBA or an online startup course?

MBAs teach you theory. Online courses teach you frameworks. We put you in the room with founders, CXOs, and VCs who have done the thing, built distribution, raised capital, navigated co-founder conflicts, survived runway crises. Every session is built around a real decision a founder faces. You leave each week with one actionable output, not just notes.

Who are the speakers and mentors?

Founders who have built and scaled. CXOs who have managed real P&Ls. Investors who write actual checks. No academics. No “ecosystem enablers.” Speaker sessions are followed by founder circles so the learning goes deeper than a talk. The goal: by day 30, you have 5-7 practitioners who know your specific context, not just their business card.

Can I apply if I’m still working a full-time job?

Yes, if you’re working a full-time job but know you want to build something of your own. The one non-negotiable: you’ve already left the employee mindset behind, even if you haven’t yet left the job. The cohort is in-person and immersive, be honest about the overlap on your strategy ca

Will I get funded after the program?

We don’t promise funding, and you should distrust any program that does. What we do promise: by day 30, you’ll have a sharper problem statement, early validation signals, and a pitch that’s been stress-tested by operators and investors. The program builds the conditions for funding. The funding is earned by you.

What happens after the 30 days?

You keep lifetime access to the TSG alumni and founder community, including past mentors and operators for follow-up conversations and co-founder matching. You also leave with real deliverables already in motion, like a GTM draft or a booked call, so the work continues past day 30.

Why Gurgaon? Can I attend remotely?

The 2026 cohort is in-person in Gurgaon. Non-negotiable. The conversations after the session, the late-night working sessions with fellow founders, the unplanned collision with a speaker in the hallway, that’s where the real value lives. A screen can deliver information. In-person builds trust. And trust is what founders actually need from each other.

Is there any scholarship available on the course fee?

Yes, select founders are eligible for up to 30% off the ₹85,000 fee, based on your stage, background, and commitment to execute. Book a quick call and we’ll tell you exactly where you stand.

What’s the distribution-first thesis, and does it apply if I’m building a SaaS or app?

You keep lifetime access to the TSG alumni and founder community, including past mentors and operators for follow-up conversations and co-founder matching. You also leave with real deliverables already in motion, like a GTM draft or a booked call, so the work continues past day 30.

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